For all humans, image association is a powerful thing. Just seeing a particular combination of shapes, objects, and colors can trigger powerful reactions from people, and it’s entirely possible to understand a place or business simply by how it was visually designed. Here are a few examples of industries that have refined their design for instant recognition.
Casinos
There are few places on Earth that have the sheer visual power of a casino floor. Casinos in general have always put a lot of stock into their image, as far back as the days of early Las Vegas and right through to the modern online casino sites. You can see it best in their extravagant game shows as part of the live casino at Paddy Power collection, particularly games like Crazy Time or Monopoly Live, which go a long way to replicate outfits and flashy backdrops that traditional casinos would have.
Of course, the specific style of each casino can vary, such as Caesar’s Palace in Vegas having a Roman theme, or the casinos of Monte Carlo in Italy having a far more sophisticated approach. However, the key word that links all of these is opulence, and when you go into a large casino, you expect finery and riches as standard.
Fast Food
The fast food industry has one of the most interesting evolutions of interior and architectural designs in all the business world. From the early days when there was often little difference from traditional restaurants to a completely unique aesthetic of the modern era, chains like McDonald’s and KFC have their own styles but some core features.
The diner feeling of the 60s and 70s has given way to crisp, clean colors within the brand design, while all the quirky wall decorations have given away typically to minimalist patterns and text. In fact, clean is the keyword for the entire industry and with the booths and benches, if you accidentally stumble into a fast food restaurant, you’ll know it instantly.
Barbers
While this case could also apply in part to hair salons in general, the interior design surrounding dedicated barber shops is far more pronounced and fascinating.
Professional barbers have been around longer than most other modern industries, and naturally, over that time the standards and styles have changed dramatically. What’s most fascinating is the industry’s dedication to preserving much of the legacy it holds from earlier days.
If you look at the most popular barber shops like Cutthroat in Houston or Throne in Portland, you’ll find a unique mix of past and present. The equipment and technical parts are fully upgraded to the latest standards, but the chairs, tables, mirrors, and much of the decor are either vintage or faux-vintage. Stepping into a modern barber feels a lot like stepping half a century into the past, and it’s a feeling you won’t get in many other places.
Of course, for each of these industries, we’ve mainly looked at them as a whole, and if you’re interested in any specific examples, we’d encourage you to do some extra research as there are some amazing individual stories to find!